Taylor Swift's Costume Closet: A Guide to Her Most Iconic Looks (and How to Steal Them)
- Editorial Team

- Aug 26, 2024
- 3 min read
She’s come a long way from the girl in the sparkly ball gown, guitar in hand. Taylor Swift, once the darling of country music, has transformed into a global phenomenon, a chameleon of genres and aesthetics. And her wardrobe? It’s mirrored that evolution every step of the way.
Remember the 2009 VMAs? Kanye’s interruption might be what everyone recalls, but I was fixated on Swift’s silver sequined mini dress. It was pure youthful exuberance, a reflection of the era’s obsession with all things sparkly and short. It was a look that screamed, “Look at me, world! I’m here!” And the world, of course, was watching.
Then came the Red era. Ah, Red. A period marked by bold lipstick, a more mature sound, and a wardrobe to match. Who could forget the white dress, the one with the red hearts scattered across it, that she wore to the 2012 Grammys? It was playful yet elegant, a nod to her country roots but with a decidedly grown-up twist. It was a look that whispered, “I’m not a girl, not yet a woman,” but with a knowing smile.
But Swift, as she always does, evolved. The “Bad Blood” music video, a masterclass in power dressing, saw her embrace a darker, edgier aesthetic. Leather, studs, and that unforgettable bob – it was a side of Swift we hadn’t seen before, and frankly, it was exhilarating. It was a look that declared, “Don’t underestimate me.” And trust me, no one did after that.
And now? The “Lover” era, a pastel dreamland of romanticism and whimsy. Think butterfly wings, flowing gowns, and a return to the soft, ethereal aesthetic of her early days. It’s a look that feels both nostalgic and fresh, a reminder that even as she grows and changes, there’s still a part of her that’s forever that girl with the guitar and the wide-eyed dreams.
Stealing (or at least Borrowing) from Swift’s Style Playbook
The beauty of Swift’s style is its accessibility. You don’t need a stylist on speed dial or a bottomless bank account to channel her best looks. It’s about identifying the elements that resonate with you and incorporating them into your own wardrobe.
1. The Red Lip Revival:
A classic red lip is a Swift signature. Find a shade that complements your skin tone and rock it with confidence. Pair it with a simple outfit – think a black turtleneck and jeans – to let the lipstick take center stage.
2. Embrace the High Waist:
Swift is a master of proportion, and high-waisted bottoms are her secret weapon. Whether it’s a pair of tailored trousers or a flowy skirt, a high waist elongates the legs and creates a flattering silhouette. Pair with a tucked-in top or a cropped sweater for a look that’s both chic and comfortable.
3. Sparkle and Shine:
Don’t be afraid to embrace a little sparkle. Whether it’s a sequined top, a pair of glittery shoes, or a touch of shimmer in your eyeshadow, a bit of shine can add a touch of glamour to any outfit. Just remember, a little goes a long way.
4. Find Your Signature Print:
From stripes to polka dots to hearts, Swift isn’t afraid to experiment with prints. Find a pattern that speaks to you and incorporate it into your wardrobe through dresses, blouses, or even accessories. Don’t be afraid to mix and match prints for a bold and playful look.
5. Confidence is Key:
The most important element of Swift’s style? Her unwavering confidence. She owns every look she wears, and that’s what makes her a true style icon. So, find what makes you feel confident and beautiful, and rock it with your head held high. After all, as Swift herself once sang, “Shake it off.”
Ultimately, Taylor Swift’s style evolution is a testament to the power of embracing change, of using fashion as a tool for self-expression, and of never being afraid to rewrite your own narrative. And that, my friends, is a lesson worth learning.
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